whatsapp-lead-recovery-kit

WhatsApp Lead Recovery Kit (LandingPixel)

A small, opinionated reference kit for small business owners who are losing potential customers through WhatsApp every week. It includes:

• A diagnostic checklist (audit your own WhatsApp funnel in 10 minutes).
• Three free tracking templates (Google Sheets / CSV) for logging incoming leads, time-to-first-response, and lost reasons.
• An open calculation of “revenue-at-risk” based on observed response times and a configurable close rate.
• A short, vendor-neutral comparison of the most common recovery patterns (auto-reply, routing, attribution, follow-up) so you can decide what to implement before paying for any SaaS.
• A one-page calculadora (calculator.html) that runs entirely in your browser: no backend, no cookies, no analytics.

This project is the public side of LandingPixel, a tool that connects ad + landing page + WhatsApp + response tracking in a single flow for Argentine and Latin American SMBs. The kit is intentionally free, vendor-neutral, and useful even if you never use LandingPixel.

What is in this repo

File	Purpose
docs/diagnostic-checklist.md	10-minute self-audit of your WhatsApp funnel
docs/revenue-at-risk.md	How to estimate how much money your slow response is costing you
docs/patterns.md	4 common recovery patterns, with pros/cons and what to measure
docs/calculadora.md	Notes on the one-page calculator (calculator.html)
calculator.html	The browser-only calculator (single file, no dependencies)
templates/leads-log.csv	Empty template for logging incoming leads
templates/response-time-log.csv	Empty template for tracking time-to-first-response
templates/lost-reasons.csv	Empty template for tagging why a lead was lost
assets/whatsapp-funnel.svg	Diagram of a typical WhatsApp funnel (open, edit, redistribute)
examples/sample-leads.csv	10 anonymized rows to show the schema in use
examples/README.md	Notes about the example data

Who this is for

• Sole proprietors and small teams (1-10 people) using a personal or Business WhatsApp account to receive customer inquiries.

• Service businesses (lawyers, dentists, trainers, repair shops, real estate agents, photographers, coaches) where a missed message is a permanently lost customer.

• Marketing agencies that want a simple framework to onboard a new SMB client and show the client the cost of their current “best effort” WhatsApp coverage.

Who this is NOT for

• Large contact centers with dedicated CRM integrations.
• Businesses whose inbound is already < 95% answered in < 5 minutes.
• Anyone looking for a magic button: the kit is a starting point, not a finished product.

License

MIT. See LICENSE.

About LandingPixel

LandingPixel is a tool for SMBs that connects ad + landing page + WhatsApp

• tracking in one flow. It is built for the Argentine and Latin American market and supports the Spanish-language WhatsApp Business flow end-to-end.

• Product page (Spanish): https://www.landingpixel.com/tiktok/
• Owner repo (if you fork this and want to stay in sync): see Releases.

If you find this kit useful, the easiest way to say thanks is to send the URL of your fork to a friend who runs a small business and complains about missed WhatsApp leads. That is more valuable to us than a star.

This site is open source. Improve this page.